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amp-advertising

Managing multiple ad accounts at the same time on Bing's platform will become a lot easier for businesses as Bing comes out with the latest version of Bing Ads Editor. The newest Bing Ads Editor, version 11.0 has reportedly been launched with many additions that include support for multi-account management system along with visual redesign support and many other never…

ppc-tools

Google recently expanded its AdWords space by sporting longer text ad format. The newly expanded Google AdWords Text Ad was first spotted by Ginny Marvin of Search Engine Land. In its latest endeavor, Google's testing an expanded Google AdWords Text Ad that features two lines containing the description, which now accommodates 80 characters; giving users 47% more free space. Here's…

paid-ad-revenue

Based on the survey conducted by PricewaterhouseCoopers, IAB's Internet Advertising arm recently released a comprehensive 2015 digital-ad-revenue report for the US market. Going by the year over year analysis, the online ad spend in 2015, which grew over 20% compared to that of 2014, was worth approximately $60 billion. Here's the 2015 breakdown by ad category: The paid search volume…

google-paid-graph

In the last couple of years, Google's search capabilities came under the scanner because of some new and existing search players such as DuckDuckGo, Yahoo and Bing network. Despite facing some stiff competition, Google searches still rule the roost when it comes to attracting large mobile search traffic. Search and Digital Marketing Agency Merkle’s First Quarter Digital Marketing, 2016 report…

ppc-tools

Finally Google's AdWords advertisers have something to cheer about. Google recently rolled out the latest, Version 11.3 of AdWords Editor with three big inclusions. This allows businesses with multiple AdWords accounts to not only manage their campaigns efficiently but also make changes with powerful inbuilt editing tools and upload them to their AdWords account. The latest AdWords Editor Version 11.3…

24-online

It's great news for existing and GenNext advertisers! Google has decided to offer 24-hours support to sort out any advertising related questions on Google's advertising network. Google AdWords team will now answer your ad related concerns in English, from Monday to Friday, on premium social media networks such as Twitter, Google+, Facebook and YouTube. If you still don't believe it,…

33664880_xl

Google AdWords is always sort of a serious business because of the money involved. Every business owner & marketer tries his level best to grab the attention of the targeted audience by providing facts & exact offerings via ads. However, sometimes it gets really boring. A searcher is used to seeing a lot of ads and so to stand out…

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