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Monthly Archives November 2015

graph

  At a gradual pace, Google Analytics sure is turning into a full-fledged powerhouse tool used for digital business intelligence. Apart from being able to add your custom data, you can add in campaign cost data, send custom dimensions & metrics, add in Big Query integrations, have in synced with DoubleClick suites, AdWords and more. We have all been predicting this outcome for quite some time now.

redirect

  Nowadays, it seems like Google’s busy issuing warning messages to the webmaster community for infringing upon Google’s webmaster guidelines. And this time it’s the sneaky mobile redirects that are on the search giant’s radar. In fact, just last month Google warned site-owners, who are intentionally or unintentionally using them to attract visitors to their sites.

tweets

  Gone are the days when a link to useful content seemed tempting. Nowadays, Twitter is leveraged with such links, and to set yourself apart, you might want to add fewer links in your Twitter posts. Introducing Twitter and what it does is like challenging your common sense. However, every blogger starts an article with “Twitter is hugely important…” But do consider me an exception. I would like to draw your attention directly to the point:

contentmarketing

  Just like I am willing to get maximum eyes with this content, every content creator's paramount goal is to get maximum exposure. They want their content to be seen appreciated and shared. This desire is so fascinating that it spawned an entire industry called "Content marketing". Over time as a content creator, you learn (actually realize that) article's visibility doesn't assure audience engagement. To really get the clear picture, there are likes, shares, visits & multiple other metrics.

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