“This is about delivering the best answers for people searching for products and helping connect merchants with the right customers,” said Sameer Samat, vice president of product management for Google Shopping.
Google has introduced a new feature in the Inside Adwords called “exact match and phrase match”. That is , an ‘exact match’ will include very close variants like misspellings, plurals / singulars, stemmings, accents and abbreviations.
Before we start with some of the best 'Call to Actions' that actually gets some action, here is one tip to remember – Avoid 'CLICK HERE'. This has become monotonous and visitors rarely click where you want them to. 'Do Not Click Here' will work much better than 'Click Here'.
Google Analytics has introduced an interesting new metrics (part of the In-Page Analytics report) that can detect the browser-size of website visitors. This new feature was bought in by Google keeping in mind the increasing number of internet connected devices over the years. It will replace the previous browser size tool.