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Over the years, free shipping of goods has played its part in the ever increasing popularity of Amazon as an e-commerce giant. In an effort to increase its Prime membership tally, the company has increased the cost of minimum purchase of products. This includes non-book orders, which were previously required to be $35 and are now supposed to be minimum…


End of the year sales and a week long Holiday Season are pretty good reasons for shoppers to embark on a shopping journey. But wait, don't go anywhere because you can now track most of these smart online shoppers shopping at one particular online destination i.e. Well, that's what the online retail giant reports. It has observed that more…


  While smart shoppers were busy bidding for the best online Black Friday deals across various e-commerce portals, they were unaware that their online gadget behavior was being scrutinized. It's an understandable fact that smart phone searches have a bigger say in our daily activities, right from finding physical store locations to checking out store working hours and comparing product prices while browsing through various product categories.


  Last weekend was supposed to be the busiest shopping weekend of the year but it turned out to be just a regular weekend. Marketers promote Black Friday as one of the biggest money spinner, but this year it proved to be quite a forgettable weekender from sales point of view. In comparison, the first day of the week i.e. Cyber Monday turned out to be a humdinger of a day, as we saw online sales record touching a new high.