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google-amp-pages

It was February 24, 2016 when Google's much awaited AMP project went live for specific mobile searches. Post that, businesses, especially those without a mobile-friendly presence were a bit concerned whether Google was going to make it a major ranking factor to get ahead in searches. Google then surprised advertisers by rolling out AMP enabled Google Search Analytics reports which…

google-amp-pages

It is being reported in certain media circles that Google's ambitious AMP Project, the fast moving mobile web page initiative has now gone live in mobile SERPs. There was a lot of speculation around the much awaited project, which according to AdAge's recent reports was supposed to hit the small mobile screens on February 24, 2016. And it did! As you…

google-amp-analytics

It's great news for advertisers! Google's much awaited & ambitious AMP Project will have the backing of Google Analytics. This actually means that you can now track through your Google Analytics whether the improved mobile experience with faster loading pages is having the desired effect on your target audience. Google's yet to be released and highly publicized AMP project was…

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