We, as a part of the global netizen community, have been spammed on numerous occasions through fake downloads, spam emailers and other such fake notifications that threaten to hijack our confidential information. Then we address our concerns to Google thinking that they will be acted upon by the search giant. Google does acknowledge the issue of spam and reportedly takes…
Finally Google's AdWords advertisers have something to cheer about. Google recently rolled out the latest, Version 11.3 of AdWords Editor with three big inclusions. This allows businesses with multiple AdWords accounts to not only manage their campaigns efficiently but also make changes with powerful inbuilt editing tools and upload them to their AdWords account. The latest AdWords Editor Version 11.3…
Yandex, the largest Russian Search Engine recently rolled out a mobile-friendly algorithm update for Russian index with the codename Vladivostok. It derives its name from one of Russia's largest cities, Vladivostok, located in the country's far eastern region and home to Russia's largest number of smartphone users. According to the company's spokesperson, the new update will be available only to…
As they say, if you match your rivals in everything they do, it's unlikely you'll be very successful. Well, that's what longtime rivals Facebook and Twitter have been trying to do with every new service that they launch. Taking a clue from Twitter owned Periscope, Facebook has now announced that it will start ranking live streaming videos higher in users'…
Following the likes of Facebook , Twitter and Google’s advertising network, LinkedIn – the premium social business network is exploring its advertising potential by allowing advertisers to serve ads on its platform using their information on targeted businesses. The inclusion of this new feature enables businesses to upload information about the companies they're doing business with or would prefer to…
In a recent blog post, WhatsApp, the popular Facebook-owned instant messaging app, announced a significant change that will affect millions of users worldwide. The company revealed that it will be withdrawing support for several outdated mobile platforms, including BlackBerry devices (even the BB10 version), Nokia’s Symbian 40 and 60 versions, Google’s Android 2.1 and 2.2, and Windows Phone 7.1. This…
In an effort to improve the Native Advertising Experience on its mobile-based platform, Facebook recently launched Canvas, an immersive ad player for its mobile interface. Facebook's Canvas can be described as an alliance between multiple brands and agencies that enables users to promote their brand story on a broad advertising platform aka a Canvas; that's how the name was derived.…
It's been a week since Google's ambitious AMP project went live for specific mobile searches. And already it is being said that Google will make it a ranking signal for businesses to get ahead in the search ranking. But Google's John Mueller came out with a different opinion on the matter. Recently, Google's webmaster posted a video in Google Hangout…
Google is continually taking strides towards the betterment of location & mobile marketing. Be it a mobile friendly update or the launch of Google My Business API, Google is encouraging “Near Me” searches to the maximum. People who search for “Service + near me” tend to make a decision faster as they are not only looking for the information, but…
Launched back in 2011, the ever-growing advertising network of Snapchat is giving a lot of top ranked social networking giants like Facebook and Twitter a good run for their money. According to recent Ad Age report, Snapchat's 16 months old ad business is looking at replicating Facebook's success, both in terms of popularity and market share value. In the ever-so…