Dave Thompson, Author at Agency Platform

Some Standard SEO Practices for your E-Commerce needs

Dave Thompson
September 7, 2015
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Your SEO requirements may vary depending upon the type and the nature of the e-commerce services that you offer to attract your target audience. Hence, you may have to face up with varied challenges to make your e-commerce effort a successful venture. For instance, Your Facebook SEO requirements may not be the same as compared to your Twitter presence. So, a little error in your judgment may jeopardize the success of your e-commerce website. In this rather brief discussion, we will touch upon some rather core issues at hand, when optimizing your e-commerce presence that may need your urgent SEO attention.

Google Scraps Adobe’s Flashy Content from its Premium Browsing Service

Dave Thompson
September 5, 2015
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Seems like Google's monogamous tyrannical attitude is again coming to the fore with Adobe's flash content becoming its recent casualty. In a move to improve its premium browsing service, Google has now started to pause the irritating flash enabled Ads on Chrome. Call it a tyrannical or welcome initiative, the move was announced back in June this year but…

The Five Go-To Tools For Generating High Value Oriented Keywords

Dave Thompson
September 4, 2015
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In today's highly competitive digital landscape, generating quality web traffic is essential for a business’s survival and growth. Whether you're running a small business or a large enterprise, the challenge remains the same: how do you attract the right visitors to your website? The answer lies in targeting high-ranking, competitive keywords that resonate with your target audience and improve your…

Google’s Higher CTR Could Be A Bad Blessing In Disguise

Dave Thompson
September 2, 2015
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Google, recently, may have been restructured as a part of a new parent company Alphabet Inc but it still dictates the market share value as a search engine giant. But its immediate competitors Bing and Yahoo search have also a reason to smile. The new research from search marketing intelligence company AdGooroo suggests that the No.1 search engine is…

Untraditional Tools You Can Use For Your SEO Campaign

Dave Thompson
September 1, 2015
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As they say “Necessity is the mother of all invention” or to be more precise is the heart of discovery of new things. You must have come across tons of reviews about the usefulness of the traditional SEO tools but in this rather brief discussion, we are going to review some of the other little-known non-SEO tools that can better serve your SEO needs.

Smart Competitive Intelligence – Just Spy Your Way To Success

Dave Thompson
August 31, 2015
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You don't need to be a James bond to know what “Smart Competitive Intelligence” is. Well, it’s like becoming an online sleuth, which involves a bit of fooling around on the web and reviewing your competition to unearth new ways of racing ahead your rivals in search of some hard found scribes. This is coined as “Smart Competitive Intelligence” and is the reason behind effective marketing and successful social media campaigns.

Revamp Your Brand Reputation In Seven Easy Steps

Dave Thompson
August 28, 2015
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“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently” these quotes from Warren Buffett, the American business magnate, investor and philanthropist serves us a reminder or too. This is particularly true about the internet domain, where things can go amiss with a just click of a button. That's why your Online reputation management must start early before something can bring your house down. Listed below are some great online practices that you can do well to follow to protect your online brand reputation.

Local Search Optimization With Google – Made Easy In Just 4 Steps

Dave Thompson
August 27, 2015
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Google recently made some significant changes to the local search results display by reducing the 7 pack display to 3 pack. This sudden change affected several local businesses which makes it tougher for the local businesses to feature in the local search rankings. And the fact that around 73 percent of all online activity happening in the local search area, this makes it all the more important for SME's to concentrate more on local search optimization.

Finding The Right Mix For A Perfect SEO Campaign

Dave Thompson
August 26, 2015
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Carousel – An Awesome Social Media Ad Format

This is still a sort of mystery with SEO's that how to rank higher than their competitors or even to feature in the local and national SERP's. But if you think from a user’s perspective, it is very important for me as a user to feel happy when I log in or log out from a particular domain or site.

Google Now Officially Showing Tweets In Its Desktop Search Results

Dave Thompson
August 25, 2015
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The next time, when you do some Google search and find “tweets” being displayed as part of the search entries, don’t be surprised because Google has now expanded its search by including Twitter content as part of the organic desktop search results. Google has even officially confirmed this development on Twitter handle and recently in an updated post on the Google blog post.