Carousel advertisements, often known as carousel postings, are one of several kinds of social media advertising formats. Carousels, which combine cards, posts, headlines, and link text sections, have been shown to increase conversions, resulting in a better return-on-ad-spend (ROAS) and more engagement than static advertising. Guidelines for creating a fantastic Carousel Ad Make sure you use high-quality visuals - The…
It’s been over a year since Twitter started testing carousel ads to support multiple app install ads on the platform. But now it seems like the company's experimenting with a carousels ads format that incorporates normal tweets from users. Unlike Google’s, Facebook's and Instagram's carousel ad format, Twitter's new carousel ad format comprises of an array of tweets that include…
It was February 24, 2016 when Google's much awaited AMP project went live for specific mobile searches. Post that, businesses, especially those without a mobile-friendly presence were a bit concerned whether Google was going to make it a major ranking factor to get ahead in searches. Google then surprised advertisers by rolling out AMP enabled Google Search Analytics reports which…