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A work always seems far lengthy and energy consuming until we finally start taking strides towards it. Just like that, SEO can seem daunting but once you understand the basics, you can start it with ease. But in today’s cut-throat competition, you will require to dedicate yourself to the strategy. SEO is a process which commands new skills, regular updates and continual modification of strategy. It’s intense and to play the tricks, first you should acquire sound knowledge about the same.

There are several options for SEO solutions. You can either hire an In-house SEO expert who will handle the task, Hire an agency which will do the job for you in an advanced level or you can do it yourself. Selecting the third option will definitely save you money but it will be far more time and energy consuming. It may prevent you from focusing on other productive aspects of your business which can’t be outsourced. So before you proceed with any option, do know how much time SEO will take.

Brief Answer

Basically, it depends! Since every company has different competitors, customers, market condition, needs and business goals. In case you are willing to be in the top for lots of keywords against heavy competition, it will require ample time. On the other hand, if you are just willing to get good rankings on a local level, it will require less time.

We have done analysis keeping the small and medium sized business owners in mind and thus the estimated time is accordingly, however, it may vary depending on the level of the campaign one wants to launch.

On-Site Optimization: Setup

First and foremost, optimize your website as per SEO, It includes:

  • Revamping website
  • Updating and structuring sitemap
  • Perceptive navigation
  • Enforcing  title tags and meta tags
  • Removing bad codes and 404 errors
  • escalating site speed
  • Upgrading security

Depending on the size and current condition of your website, It will take approximately 10-40 hours. A new website will take more time.

On-Site Optimization: Ongoing Monitoring and Troubleshooting

The on-site optimization is not a one-time process, you will need to check regularly for any issues and do the adjustments accordingly. For instance, to check and resolve crawl or duplicate description issues, use Google Webmaster Tools. All this issues require less time until and unless an unprecedented problem emerge.

Time required:- 12 hours a week. Unless a problem arises.

Content Development

The most capricious and tricky part is content development. If you want to upload one post a week, it’s a piece of cake. But if you are willing to reign supreme on the content part by updating post on a daily basis than it’s a full-time job or even more. Also its requires complete concentration, creativity, and a free mind to create a good content, great content may command a free soul.

Time Required: 5 to 50 hours a week.

Social Media and Relationship Building

You can build occasional link and publish them on social media with ease, it will not take much time and effort. But it will take significant time and effort for repeatedly targeting new publishers for link building and posting content on several social media platforms.

Time Required: 5 to 25 hours a week.

Local Optimization

Earning more local reviews and getting listed in local directories will be beneficial for your SEO campaign. However it’s not mandatory, but if you want to launch full-flesh SEO campaign and don’t want to leave any stone unturned for achieving good ranks in SERP, go for It.

Time required: Up to 15 hours a week.

Measuring the Impact and Modifying Strategy.

And at last, you will need to closely analyze the overall impact of your campaign, and then modify your strategy accordingly. This part is extremely crucial and commands sheer dedication and focus since the outcome of your SEO campaign relies on it. You can do this on a daily, weekly or monthly basis. But we personally recommend you to measure the impact and revamp your strategy on a daily basis for extremely favorable results.

Time required: 1-7 hours a week.


If you dedicate the minimum hours required it will account you approx.. 14 hours a week. But don’t expect any noticeable hike in search rankings for a really long time. On the other hand, to launch a full-flesh SEO campaign for an instant hike, all by yourself you will need to dedicate 110 hours a week, which doesn’t seems legit.

So overall if you are satisfied with the slow pace, do it yourself, but in case you want best results as fast as possible we can be of some assistance. Since we are offering our expertise in the same since 12 years and have helped 500+ agencies across the globe in improving their rankings and ultimately sales.

Surprisingly our rates are extremely affordable. Check out our SEO Services proving the words. Or simply mail us on or call (888) 736-0541 (Toll Free) for assistance.

About The Author

Dave Thompson works at, a White Label Software + Services provider for online marketing agencies.