Greetings everybody. Looks like a few scrolls around the search bar had your eyes stuck upon our this literary exposition that talks widely about enhancing a businesses and brands, and how Search Engine Optimization is an essential element that shoulders your needs and aspirations.
“So, what made you decide to go into business for yourself?” “It was something my last boss said.” “Really, what was that?” “You’re fired.” Well, if that one liner joke really inspired you to become an entrepreneur then just picture this – Starting Fresh from being your last business casualty, you are already fired-up. There's a lot on your plate - major deals to crack, plan your future strategies and, of course, manage your finances.
To create an effective PPC campaign, the first thing we check is how the AdWords account is setup. Besides the settings, we also ensure that the PPC campaign we are creating is precisely filtered. This is a must in order to ensure that your ad is going to the right audience and your investment is going to repay you. We have seen that many people fail to set filters which affect the outcome of a campaign, negatively!
They may be college students, employees or other businessmen just like you. Out of 7 days in a week, 80% of the time they find themselves out of residential premises. This scenario leads to an excessive use of mobile phones. Not only that, leave aside this plot and open your bedroom. Doing so, you'd find your family member on the bed with his favourite device, the cell phone. Here, we conclude by pointing out the importance and extent of mobile phone usage which clearly shows the need for SEO enhancement in this field. Further research show that most of the users today touch through search engines instead of directly visiting a website, and those users are seen making purchases beyond a staggering 93% mark.
“Content is the reason search begun in the first place”. Well, this axiom beautifully sums up the importance of content marketing in the scheme of things. The online marketer of today will tell you the importance of writing well-structured and engaging content as a key ingredient for attracting more conversions.
Just like your real presence, your virtual presence too needs to be monitored and tested on a regular basis. You need to constantly feed your web site with some great and engaging content to convert your click throughs into loyal customers. And if it doesn't function in that manner, then you need to do a reality-check of your online presence.
In the mid 1990's webmaster and content providers began to actually optimize sites for ranking higher. With the inception of Google AdWords back in 2000, things started to shape up quite effectively for the SEO Industry. And after more than a decade of its existence, more paid search platforms are coming into existence making the life, all the more difficult for the account managers.
Can Google Really Crawl Nofollow Links? A Deep Dive by Agency Platform The question of whether Google can crawl nofollow links continues to be a topic of heated debate among SEO experts worldwide. Understanding Google's policy and its implications on SEO strategies is crucial for businesses aiming to optimize their crawl budget and enhance their online visibility. This article unpacks…
Interacting with customers, getting feedback and promoting or launching new products and services wouldn’t have been this easy if the social media didn’t have that much power. Social media has emerged as an excellent platform to build your online presence as well as to retain the image and rankings.