Dave Thompson | February 25, 2016
To make Google Analytics more business friendly, last week, Google launched autotrack. The idea is to make Google Analytics services more productive for search marketers…
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Dave Thompson | February 2, 2016
It’s great news for advertisers! Google’s much awaited & ambitious AMP Project will have the backing of Google Analytics. This actually means that you can…
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Dave Thompson | November 28, 2015
At a gradual pace, Google Analytics sure is turning into a full-fledged powerhouse tool used for digital business intelligence. Apart from being able to…
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Dave Thompson | October 21, 2015
Bounce rate is one of the most misunderstood metrics in web analytics. For many marketers and website owners, seeing a high bounce rate can cause…
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