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  “Content is the King.” I know you have probably heard this a thousand times before and also, that the better your content the higher your rankings in SERP. Maybe, this will not be an issue for those companies that have employed professional writers who write good content on a daily basis. But what if your budget does not allow you to hire a staff writer and thus you have to do it yourself; despite the fact that you don’t have writing experience. If you fall under those select set, then we have few great tips to share, which will help you get started and get ahead.

Just like I am willing to get maximum eyes with this content, every content creator's paramount goal is to get maximum exposure. They want their content to be seen appreciated and shared. This desire is so fascinating that it spawned an entire industry called "Content marketing". Over time as a content creator, you learn (actually realize that) article's visibility doesn't assure audience engagement. To really get the clear picture, there are likes, shares, visits & multiple other metrics.

SEO directly relates to business operations rather than other marketing channels. It is about utilizing every marketing asset you have to get maximum profit through organic search. To analyze the performance of an SEO strategy we’ll need to consider 3 teams and their processes. These teams include the Web Development team, the Content Strategy team and the Leadership team. In this article, we are going to highlight the importance of search marketing and how these 3 teams facilitate the process.

The Rise and Fall of Clickbait: Why Quality Content Outshines Click-Driven Strategies Clickbait—provocative headlines that lure readers in with promises of sensational content—has been around for centuries. Originating in the 1800s during the era of Yellow Journalism, these tactics were used by newspapers to drive readership with bold, often misleading stories. Fast forward to the digital age, and the concept…

  We all are familiar with the term “Going Viral”. Explaining what's “Viral content” will be like challenging your common sense and even basic understanding regarding the internet. But I think you may be interested in knowing the secret recipe for creating viral content. I mean who in the world would not like to create a bigger impact with their content.

Mastering Content Marketing: Insights and Lessons from Apple – Brought to You by Agency Platform Content remains the undisputed king in digital marketing, with no shortcuts that can replace its effectiveness. But while many marketers acknowledge this fact, the challenge lies in creating content that truly engages and resonates with audiences. Take inspiration from one of the most influential brands…

  Campaign measurements are highly essential when it comes to development & while we look to attain a commanding presence in search. Upgradation of campaigns would be close to impossible without a prospective, planned and a steady measurement structure. Amidst all of this, the manner in which you measure can be incorrect.

Google’s App Indexing Evolution and What It Means for iOS Developers: Insights by Agency Platform The digital landscape is ever-changing, and one company that exemplifies this rapid evolution is Google. Known for its relentless drive to dominate and innovate, Google's recent developments have significantly impacted mobile SEO, especially in the realm of app indexing. From its early alliances to its…

  Writing is an art honed and perfected over the practice. Copying someone will make your writing miserable so writing in your own style is very important because it makes you stand out from the clutter. Uniqueness is important but at the same time it doesn't mean that you can ignore some basic principles of writing. Today we are going to give you some valuable tips to improve your writing skills and some important factors which should be considered while writing for your website.

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