{"id":1501,"date":"2016-03-01T07:56:16","date_gmt":"2016-03-01T07:56:16","guid":{"rendered":"http:\/\/www.agencyplatform.com\/blog\/?p=1501"},"modified":"2019-08-30T10:44:36","modified_gmt":"2019-08-30T10:44:36","slug":"google-denies-reports-that-amp","status":"publish","type":"post","link":"https:\/\/www.agencyplatform.com\/blog\/google-denies-reports-that-amp\/","title":{"rendered":"Google Denies Reports that AMP is a Search Ranking Signal"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">It&#8217;s been a week since <a href=\"http:\/\/www.agencyplatform.com\/blog\/googles-much-awaited-amp-project-goes-live-for-specific-mobile-searches\/\"><span class=\"s2\">Google&#8217;s ambitious AMP project went live<\/span><\/a> for specific mobile searches. And already it is being said that Google will make it a ranking signal for businesses to get ahead in the search ranking. But Google&#8217;s John Mueller came out with a different opinion on the matter. Recently, Google&#8217;s webmaster posted a <\/span><span class=\"s2\">video<\/span><span class=\"s1\"> in Google Hangout clarifying that the <a href=\"https:\/\/www.seroundtable.com\/google-amp-not-a-ranking-signal-yet-21693.html\" rel=\"nofollow\"><span class=\"s2\">AMP content is still not a ranking signal<\/span><\/a> in Google&#8217;s SERPs.<\/span><\/p>\n<p class=\"p1\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/aoL_As2kzRk#t=950\" width=\"687\" height=\"386\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p class=\"p1\"><span class=\"s1\">Although it was reported in well-known media circles that AMP may just become the next <a href=\"http:\/\/searchengineland.com\/google-amp-coming-rank-fast-238046\" rel=\"nofollow\"><span class=\"s2\">ranking factor<\/span><\/a> in the Google&#8217;s search ranking algorithm, it has still not materialized as yet.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">About the matter, Google&#8217;s John Mueller stated through his blog post, \u201cIs AMP a ranking signal? At the moment, it is not a ranking signal.\u201d<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">In addition to that, he clearly explained that businesses can use AMP content on their site to enhance their <a href=\"http:\/\/searchengineland.com\/library\/google\/google-mobile-friendly-update\" rel=\"nofollow\"><span class=\"s2\">user&#8217;s site experience<\/span><\/a><\/span><span class=\"s2\">,<\/span><span class=\"s1\"> but contrary to the reports doing rounds in the media circles Google doesn&#8217;t see AMP content as one of the search ranking signals.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">As of now, Google only shows AMP content for specific mobile searches in the top news box section. And it may become a ranking signal in the future, when Google will expand the presence of AMP content beyond that section, which is not until it plans to integrate AMP content in core mobile search results.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">If you need help with creating <a href=\"https:\/\/www.agencyplatform.com\/seo-friendly-mobile-website.html\"><span class=\"s3\">mobile friendly websites<\/span><\/a>, we can be of assistance. Just email us at <a href=\"mailto:sales@agencyplatform.com\"><span class=\"s3\">sales@agencyplatform.com<\/span><\/a> or call our reps at (888) 736-0541.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s been a week since Google&#8217;s ambitious AMP project went live for specific mobile searches. And already it is being said that Google will make it a ranking signal for businesses to get ahead in the search ranking. But Google&#8217;s John Mueller came out with a different opinion on the matter. Recently, Google&#8217;s webmaster posted [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[311,5,22],"tags":[186,15,23,335,14,24],"class_list":["post-1501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amp-2","category-google","category-mobile","tag-amp","tag-google-2","tag-mobile-2","tag-responsive","tag-seo-2","tag-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Denies Reports that AMP is a Search Ranking Signal<\/title>\n<meta name=\"description\" content=\"Google Denies Reports that AMP is a Search Ranking Signal\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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